Press Releases

Short travel, big fun – the all-new 2030 is a 120mm travel bike done the SCOR way.
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Yamaha Bicycles is joining the Yamaha Outdoor Access Initiative (OAI) creating opportunities for mountain bike and cycling clubs, land managers, and stewardship groups to leverage Yamaha grants to fund trail and riding area access projects.
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Born from the collaboration of two industry leaders, Pivot Cycles and Leatt, the limited edition Firebird is a celebration of their shared commitment to pushing boundaries.
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Equipped with kid-specific hydraulic disc brakes, a 1x9 drivetrain, and MTB-style trigger shifters, little rippers on Wahoo Trail will enjoy precision control, effortless shifting, and adult-level tech that will set them up for future…
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The recently unearthed and rebuilt Off The Top trail provides an insane amount of ride time with amazing views down the back of the mountain.
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Yamaha Bicycles, celebrating its 30th anniversary as a pioneering leader in e-bikes, is announcing the launch of an all-new e-commerce platform in partnership with their large network of high-quality dealers.
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The Vivid rear shock provides a flexible damping platform with user-friendly adjustability to suit a wide range of courses and terrains. 
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It’s a long travel (170mm/160mm) and mixed-wheel variation of the Mythique, the E-Mythique incorporates learnings from our current E-Sommet range to create an eMTB that is ready to ride everything that is expected of a modern enduro e-bike.
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In 2020, Revel introduced their original FUSIONFIBER RW30 rims as recyclable rims made in Utah. This latest release takes what they learned from those previous wheels and redesigns them to increase strength, fine-tune the layup, and update…
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No matter if party laps in the bike park, exploring trails far away from where you usually ride, or even on more mellow home trails - the EKANO 2 AL is the absolute fun machine no matter in which direction.
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FORGE+BOND leverages an advanced thermoplastic composite material that they’ve developed called FUSIONFIBER.
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Shimano has been making shoes for a long time and now has released some all-new shoes best suited for gravity riding on flat pedals or enduro riding clipped in.
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Touting 200mm of rock-smashing rear suspension paired with the all-new RockShox BoXXer up front, Fury is a DH machine that’s focused on fast.
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For 2023, the main changes on our core line of carbon full-suspension mountain bikes are spec changes and some glorious new coats of paint. Mid and top-tier specs feature the new SRAM AXS transmission for the latest in shifting and other…
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The SID suspension family offers something for every XC rider, from the feathery SID SL to its jacked-up, longer-travel sibling, SID.
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The Thick Grips are 35mm in diameter at their thickest and 32.5mm at their thinnest point.
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Inspired by this collective enthusiasm, we created a bike that encapsulated what we cherished most about hitting the local riding spots with our mates.
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There are three new models, including the EXe 8 featuring SRAM's new GX AXS Transmission, as well as another EXe 8 model with Shimano XT shifting.
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Various IMBA Local Partner organizations will utilize the Dig In platform to raise funds for projects aimed at expanding trails and improving trail access in communities throughout the United States.
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In its latest iteration, the Megawatt has received a handful of noteworthy upgrades, desidned to further enhance its performance and capabilities.
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A few months ago SRAM invited us out to test out their new GX Transmission line in the hills of Santa Cruz, California.
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It comes right out of the box with a build kit that emphasizes reliability so riders can spend less time wrenching and more time riding.
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Bosch has introduced its first drive unit designed specifically for the emerging lightweight electric mountain bike category.
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Available in 3 different carbon builds, a carbon frame/shock combo, and 3 different alloy builds, the Slayer is also offered in 2 distinct colorways.
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A career high of 3rd at Crankworx Whistler’s legendary Joyride event is a testament to the bag of tricks Alex has.
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The company has introduced various new technologies, such as air spring design and serial shim stack, alongside their already proven innovations like the floating axle and rigid chassis.
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Privateer Project’s goal is to not only increase privateer World Cup DH racer’s overall exposure, but it will also increase their ability to focus and perform with eased burden by providing essential needs at each round.
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It’s a single black jump trail with a few optional double black features; it rides like a downhill pump track.
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Wasatch Back trails nonprofits, South Summit Trails Foundation and Wasatch Trails Foundation, are benefiting from the collaborative efforts of Mountain Trails Foundation in partnership with Park City Mountain and Vail Resorts EpicPromise.
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With 360° Turbine Technology, Leatt incorporates protection against the 3 main causes of head and brain injury, and this tech is featured in all its helmets.
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