SOC18: Fix Manufacturing

Wearable multi-tool

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Walking around the booths at the Sea Otter Classic you're bound to see all kinds of products. Some cool, some very cool and others not so much. Fix Manufacturing definitely falls into the category of very cool. Fix Manufacturing was…
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SOC18: OneUp Components

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Canadian based company OneUp Components was established after a group of engineers from RaceFace quit their jobs to venture into a new journey. OneUp began developing parts that gave a 10-speed drivetrain an equal or similar range to the…
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SOC18: Kona Operator 29 Carbon Prototype

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Kona Operator 29 Carbon Prototype We spotted another sweet looking 29" downhill bike at the Sea Otter Classic. This one, however, was sitting under the Kona tent. Although this Operator is a prototype we got word that Connor Fearon (Kona's…
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SOC18 – New Yeti SB100 TURQ

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This has been the year of new, progressive cross-country bikes and the Yeti SB100 is one fine looking XC rig. We spotted this ripper at the Yeti booth and with that classic Turq color, it was too good to pass up. The SB100 has…
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SOC18 – Quarq Releases New TyreWiz

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Quarq, SRAM’s data and digital technology brand, today announced the launch of TyreWiz, the first-of-its-kind tire pressure sensor for road and mountain bike riders. The real-time monitoring device - designed to help riders reduce tire…
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SOC18: Ellsworth Truth First Look

Redesigning XC racing

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Ellsworth introduced a few new trail and enduro bikes over the past years, but a purist cross-country race bike had been missing from their line up, that is until now. The Truth is an all-new XC race bike designed with a low center of…
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SOC18: Vintage GT Bicycles

25 years of shred

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GT Marathon 2003: This original i-Drive Marathon was first produced in 2003. Product Manager at the time, Mark Peterman, said the model was produced by "cooking with leftovers" as old tooling was used to create this new-at-the-time product.…
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PIVOT LAUNCHES THE SWITCHBLADE ALUMINUM

QUICK, CAPABLE AND VERSATILE...AND NOW WITHIN REACH OF EVEN MORE RIDERS

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PHOENIX, AZ –The original Switchblade redefined how capable—and versatile—a mountain bike could be. Today, Pivot debuts a more affordable aluminum version that brings the same innovative geometry, suspension and on-trail performance to a…
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THE ONEUP COMPONENTS DROPPER POST

Spend less, drop more, no bleeding and a better remote

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THE ONEUP COMPONENTS DROPPER POST Spend less, drop more, no bleeding and a better remote The world’s shortest, long travel dropper post. Get the longest travel dropper that will fit you and your bike. LESS CASH $248 USD, including…
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ENVE Announces New 35mm Stem and Bars

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Real options mean that most riders can choose rise independently of the intended application. ENVE offers low rise versions in the M6 and M7 line as well as high rise versions of the M7 and M9 handlebars. With a total line up of eight…
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Specialized Releases 3 New Stumpjumpers

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REAL-WORLD TESTING We loved the last Stumpjumper, but we can admit that it didn’t want to party when situations got a little hairy. We wanted to push it harder, and after identifying that this was really the result of a lack of…
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Review – Scott Genius 920

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The Genius was launched back in 2004 when Scott saw the need to add a well-rounded trailbike to its lineup. Over the last 14 years the Genius has undergone many changes, but its ultimate goal of being a highly versatile trailbike…
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